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Online marketing, applied AI and leadership. No detours, no buzzwords, no posturing.

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Google Agentic Commerce: Not Available in Spain Yet
Paid Media

Google Agentic Commerce: Not Available in Spain Yet

Google has just rolled out its "agentic commerce" package for the 2026 holiday season. It sounds futuristic. It sounds revolutionary.…

27 Sep 20266 min
Google Ads AI Max Reports: Search Terms, Ads and URLs
Paid Media

Google Ads AI Max Reports: Search Terms, Ads and URLs

Google Ads wants to lift one corner of the rug hiding its automation. The new AI Max reports will bring…

27 Sep 20266 min
Claude Blog Review: AI Content Workflow
Applied AI

Claude Blog Review: AI Content Workflow

Publishing an AI-written article often looks easy, until the sources, broken links, CMS formatting and that toothpaste-ad copy show up.…

26 Sep 20267 min
Vercel Web Design Guidelines Review
Applied AI

Vercel Web Design Guidelines Review

A website can look flawless and still be a small minefield for anyone navigating by keyboard, filling in a form…

26 Sep 20267 min
OpenClaudia Skills: GA4 Analysis From Your Terminal
Applied AI

OpenClaudia Skills: GA4 Analysis From Your Terminal

OpenClaudia Skills aims to turn the terminal into a marketing department with more than 70 skills. Its analytics proposition sounds…

26 Sep 20267 min
Emil Design Engineering: UX Skills for Coding Agents
Applied AI

Emil Design Engineering: UX Skills for Coding Agents

Adding an animation is easy. Getting an interface to respond with the right duration, curve and focus is another matter…

25 Sep 20267 min
Marketing Skills for Code Agents, Rezvani Review
Applied AI

Marketing Skills for Code Agents, Rezvani Review

There comes a moment when every marketing team with access to a coding agent ends up pasting loose prompts into…

24 Sep 20267 min
Taste Skill: AI Web Design Controls Reviewed
Applied AI

Taste Skill: AI Web Design Controls Reviewed

Taste Skill works like a mixing desk for web design: it lets you tell an agent how much variety, animation…

23 Sep 20267 min
Anthropic Frontend Design Skill Review
Applied AI

Anthropic Frontend Design Skill Review

You ask your coding agent to build a landing page and it delivers something that looks like it was pulled…

23 Sep 20268 min
Claude SEO Review: 18 AI Agents for SEO Audits
Applied AI

Claude SEO Review: 18 AI Agents for SEO Audits

A serious technical SEO audit takes hours of senior-level work, costs money, and almost never gets repeated every week. Claude…

23 Sep 20268 min