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Online marketing, applied AI and leadership. No detours, no buzzwords, no posturing.
Latest articles
Gemini 3 Flash: Near-Pro Reasoning at Flash Speed
Google's Gemini 3 Flash brings near-Pro reasoning at 25% of Pro's cost. What it means for marketing teams, and why…
Prompt Engineering for Marketing: Build Flows, Not Lists
Stop copying prompt lists. Learn the structured approach to AI prompts that actually works for marketing teams. Start building flows…
Claude Sonnet 5: Agentic Power at Half the Price
Anthropic's Claude Sonnet 5 delivers near-Opus 4.8 agentic performance at 60% lower cost. What it means for your marketing and…
GPT-5.6 Sol: OpenAI's New Model Isn't for Marketers
OpenAI's GPT-5.6 Sol targets coding and cybersecurity, not marketing. Restricted access, EU availability unknown. Here's what it means for your…
AI Prompts for Marketing That Actually Work
Stop typing three words and hoping for magic. Learn the 5-part prompt structure that makes AI marketing content actually work.…
Claude Tag: The Slack AI That Learns Your Business
Claude Tag reads your Slack and builds real company context. What it means for marketing teams, and why you should…
AI Agents in Marketing: Beyond the Content Hype
Discover what AI agents are really doing in your campaigns, and why content generation is just the beginning.
Best AI Plugins for Obsidian in 2026
Only 3 Obsidian AI plugins actually deliver: Copilot, Smart Connections, and Text Generator. All free, open source, and 100% local.…
GLM-5.2: Open-Source AI That Rivals ChatGPT and Claude
GLM-5.2: 753B open-source model, MIT license, 1M-token context. No per-token fees, no vendor lock-in. See if the cost savings make…
AI Model Migration: The 40-Line Shim That Works
Your pipeline reads the wrapper, not the model. One 40-line shim, 25x cheaper per run, 22 bugs caught before production.…