Search engine optimization, technical SEO and visibility in both search engines and AI. SEO has changed: ranking on Google is no longer enough — you also need to show up in LLM answers. I cover both fronts here, from classic optimization to GEO and AEO, with the perspective of someone who runs an SEO agency and applies it to their own blog.
Claude Code mixes internal Haiku calls with your real model work in headless mode. Here's the robust fix to detect which model actually ran.
Claude Code Ghost Haiku: Fix Your Model Detection Leer más »
80% of AI citations come from third parties, not your optimized pages. Stop chasing GEO shortcuts and learn what actually drives AI visibility.
GEO Tactics Are the New Keyword Stuffing Leer más »
We planted a fake headline in our own AI content pipeline, and only the editor agent caught it. Learn how to build a pipeline that doesn't publish lies.
The AI Content Pipeline Flaw Everyone Is Copying Leer más »
OpenAI dropped the $50K barrier. ChatGPT Ads Manager is now self-serve for every advertiser. Find out who should test it and how to measure results.
ChatGPT Ads Manager Is Now Open to All Advertisers Leer más »